Marketing and Sales – Right on Target (5 hours) $80 + tax
Focus on your Customer Relationships and determine the right Channels to market and deliver your Value Propositions to your Customer Segments.
- Discover the 4 Ps of Marketing – Price, Place, Promotion and Product.
- Create marketing and delivery Channels for your Customer Segments with a focus on your target market.
- Use branding to effectively communicate to your Customer Segments.
- Select the right Channels to attain and retain your Customer Segments including but not limited to: advertising (including online), sales promotion, events and experiences, public relations, publicity, direct marketing, interactive marketing, word of mouth marketing, personal selling, e-mail marketing, social media marketing, search engine marketing.
- Learn skills you can apply to create a digital marketing strategy.
- Incorporate your marketing and sales information into a business plan template
This workshop will be held ONLINE via ZOOM.
For more info, email: firstname.lastname@example.org