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Market Research – Validating Your Assumptions

November 27 @ 10:00 am - 4:00 pm

$80.00

Market Research – Validating Your Assumptions (5 hours) $80 + tax 

Gain knowledge about your Customer Segments and Value Propositions to further develop your business strategy.  Bring your tablet or laptop if you have one!

  • Learn sources and methods for conducting  primary and secondary market research including: industry trends, industry reports, industry benchmarking data, demographic information, determining market size, designing customer surveys, utilizing focus groups, customer segment and target market profiling,, competitive analysis and SWOT analysis.
  • Use market research to understand your Customer segments and design your Value Propositions.
  • Analyze data and interpret information to strategically project sales volumes in our market area.
  • Begin exploring industry research and creating customer survey tools in the classroom.
  • Incorporate your market research into a business plan template

This workshop will be held ONLINE via ZOOM.

For more info, email: general@cfdc.bc.ca

Details

Date:
November 27
Time:
10:00 am - 4:00 pm
Cost:
$80.00

Tickets

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Market Research – Validating Your Assumptions
Market Research – Validating Your Assumptions (5 hours) $80 + tax Gain knowledge about your Customer Segments and Value Propositions to further develop your business strategy.  Bring your tablet or laptop if you have one!Learn sources and methods for conducting  primary and secondary market research including: industry trends, industry reports, industry benchmarking data, demographic information, determining market size, designing customer surveys, utilizing focus groups, customer segment and target market profiling,, competitive analysis and SWOT analysis. Use market research to understand your Customer segments and design your Value Propositions. Analyze data and interpret information to strategically project sales volumes in our market area. Begin exploring industry research and creating customer survey tools in the classroom. Incorporate your market research into a business plan templateThis workshop will be held ONLINE via ZOOM.For more info, email: general@cfdc.bc.ca
$ 80.00
Unlimited