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Rural Programs

Support Specific to Our Rural Communities

Rural Business Expanding Success

The Rural Business Expanding Success (RBES) project is designed to provide existing small and medium sized business in the rural regions and communities of the Regional District of the Fraser Fort George with easy access to training and support that will develop critical tools and support to expand or grow the business.

Through face to face delivery and ongoing support 4 specific skills training modules will be delivered in Mackenzie, Valemount, and McBride.

Included Modules

Module 1: Expand target markets through social media marketing. Specifically learning how to use social media to connect with the business target markets.

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Module 2: Online Sales: developing the skills, knowledge and expertise to sell their products or services outside of the communities

Module 3: Human Resources and Retention strategies: providing skills training to retain highly skilled staff that are committed to the business.

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Happy boss greeting new female manager and shaking hands. Smiling young woman listening to speech of mentor at meeting. Business people applauding in background. Best worker concept

Module 4: Leadership by design is focused on community leaders that are interested in becoming business mentors, sharing knowledge and expertise to enable the success of others.

Robson Valley Agribusiness

The Robson Valley Agribusiness program is designed to provide current agri-business operators in the Robson Valley region with access to training, and tools and resources to explore opportunities for business growth and market expansion.

Through delivery of five face to face workshop modules that will be delivered in McBride in Spring 2018, and Valemount in Fall 2018.

Included Modules

Module 1: Understanding the Opportunities for Growth: This module helps participants understand new opportunities in agri-business and specifically learning how to validate trends through market research.

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Happy boss greeting new female manager and shaking hands. Smiling young woman listening to speech of mentor at meeting. Business people applauding in background. Best worker concept

Module 2: Ways to Capture the Opportunity: This module helps participants understand the process of developing an opportunity map and learning about different business strategies that can support expansion such as diversification, innovation, partnerships, clusters and cooperatives.

Module 3: Marketing Plan: This module helps participants understanding the value of marketing and different approaches that can be successful to marketing an agri-business.

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Hands holding a credit card and using laptop computer for online shopping

Module 4: Online Marketing and E-Commerce: This module helps guide  participants through the world of online marketing and what opportunities exist for business expansion though e-commerce.

Module 5: Introduction to Value Chain: Understanding what a value chain is and why they are critical for a successful agri-business.

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Need more information?

Call Now! 1-800-661-2055 or 250-562-9622

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