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Market Research - Validating Assumptions

Tuesday, September 19, 2017 - 10:00 am 80.00 + tax Click Here to Register Community Futures Events

Venue: Community Futures Fraser-Fort George

Address: 1566 7th Avenue, Prince George, B.C. V2L 3P4

Phone: 250.562.9622

Gain knowledge about your Customer Segments and Value Propositions to further develop your business strategy.  Bring your tablet or laptop if you have one!

  • Learn sources and methods for conducting  primary and secondary market research including: industry trends, industry reports, industry benchmarking data, demographic information, determining market size, designing customer surveys, utilizing focus groups, customer segment and target market profiling,, competitive analysis and SWOT analysis.
  • Use market research to understand your Customer segments and design your Value Propositions.
  • Analyze data and interpret information to strategically project sales volumes in our market area.
  • Begin exploring industry research and creating customer survey tools in the classroom.
  • Incorporate your market research into a business plan template.

Information Session

Dec 21, 2017 Free Community Futures Events
An introduction to Community Futures: Who we are, what we do, and how we can help you with your business endeavors.

Orientation: Starting Your Business - A Checklist

Dec 21, 2017 Free Community Futures Events

HOLIDAY HOURS

Dec 22, 2017 Community Futures Events
From Dec 22 2017 to Jan 3 2018
BC Government
Service Canada
Western Canada
SDE

1566 Seventh Avenue,
Prince George, BC V2L 3P4

T: 250-562-9622
F: 250-562-9119
Toll Free: 1-800-661-2055
E:

 

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